He who works with his hands is a laborer.
He who works with his hands and his head is a craftsman.
He who works with his hands and his head and his heart is an artist.
― Louis Nizer (1948)
We are living in a technologically advanced and industry-oriented era, why do we reiterate craftsmanship? Or should we first define who is a craftsman, what is craftswork? According to American sociologist Richard Sennet’s publication “The Craftsman” in 2008, an outstanding craftsman would unconsciously put all his attention on workmanship and forget himself whilst making his work perfect. Hence, his production of craftswork is all about quality and not quantity, irregular provision of small-scale production. Contrasting to mass industrial production, craftsworks must be imbued with character and uniqueness because it is the concrete realization of craftsmanship.
Whenever there is one more skilful and mindful craftsman appearing in this city, it means there is one laborer less. These craftsmen do not need to rely on monthly salaries to survive, they can resume their very own life rhythm to live. This not only can create more off-mainstream products for choosing, the craftsmen’s very existence also enriches a city’s soul. Hence, ACO respects and treasures each and every craftsman, and is happy to act as an agent between them and the critical mass. When you are in ACO, you will discover there are many quality craftsworks coming from China, Hong Kong, Taiwan and other places, such as independent publications and audio/visual products, clothes with messages, organic living consumables and food etc…. All are limited in quantity and there will not be any further ordering upon completion of sales.
You want the civil society to be monolithic or pluralistic? Be it emphasizing quantity and efficiency or quality contents first? It all depends on each consumption of ours to decide.
We welcome craftsmen all over the world to contact us and to let their craftswork of pride be introduced in ACO; the conditions for cooperation are –
• ACO do not accept craftswork which is not animal friendly (such as
leather production), whilst products of organic elements would enjoy
• No sell-out arrangement, only cooperating on profit-sharing basis. The
sharing ratio is to be negotiated.
• Be the cooperation local or overseas, the profit sharing is done in local
(HK) currency only, no bank draft or internet payment service. Unsold
products will not be returned by post.
• ACO will have the final say as to whether to cooperate or otherwise.